Indeed, your motto would be near and dear to a computer. The algorithm all poker bots use is counter factual regret minimization (CFR). Most of the links you find are mathematical. Here’s one intuititive explanation without math by one of its inventors: https://www.quora.co...et-minimization
CFR will automatically learn to bluff and slowplay as you play more and more games. The main difference with poker is that you also have to let a bot search over piece movements on the board. For chess/Go this is a well-trodden area. Combining board search with CFR is highly non-trivial, and not yet solved, AFAIK.